
Elevate your Daily Routine
Craft Roasted & Full-Flavored Taste
the story
Virtūs is a Latin word that means "excellence" or "effectiveness".
Inspired by the legendary choice of Hercules—who turned from Voluptas (pleasure) and embraced Virtūs (excellence and strength)—this specialty coffee fuels those who choose the bold path.
Swift. Strong. Unstoppable.
Virtūs is not just a brew; it’s a symbol of valor, excellence, and enduring legacy, embodied by the cheetah—nature’s relentless pursuer.
With a high-caffeine blend of Robusta and Arabica beans, Virtūs delivers a flavor profile as dynamic as its spirit: rich chocolate, bright fruit, earthy nuttiness, and a spark of spice.
Crafted for those who move fast, lead hard, and rise early, this coffee awakens the mind and sharpens the senses.



